I created one simple rule that changed my life. It can change yours this week.
Start With What If gives you one simple rule and 52 weekly questions to create immediate change and growth. No overhauls. No systems. Just one question, one action, one week at a time. Free 44-page excerpt here.
The What If Rule
That's it. Three steps. Crazy simple. Even more effective. The What If Rule is the engine behind every chapter in the book. It's how you stop overthinking and start doing — in your relationships, at work, parenting, and the way you show up every day.
Each week gives you a new What If question. You sit with it, apply the rule, and take action. No homework. No journaling required. Just one real shift per week that compounds over time.
A few of the questions inside:
What if you said no to something you normally say yes to?
What if you noticed blame creeping in — and chose to let it go?
What if you stopped comparing yourself to others?
What if you gave yourself credit for what you're already doing well?
What if you caught yourself reacting and paused long enough to choose differently?
Some will feel easy. Others will stretch you. A few may irritate you — those are usually the ones that matter most.
Who This Book Is For
Start With What If works whether you're raising a family, running a team, navigating a career change, and want to be better and happier. If you've read self-help books before and wanted something you'd actually use — this is that book.
Business owners and managers who want to lead with more clarity and less reactivity
Parents navigating the daily pressure of work, family, and showing up as the person they want to be
Professionals in transition — new role, career shift, or just feeling stuck
Anyone who wants a practical, action-first approach to change (readers of Atomic Habits and The Let Them Theory tend to connect with this book)
What Readers Are Saying
"Mind blown by how simple yet effective this one simple rule is."
— Librarian reviewer
"This is the type of book where the advice can feel obvious, but until you read it and try it, it wasn't obvious. There is something for everyone."
— Librarian, NetGalley
"I really liked how applicable this book is to real life. It's simple and straightforward and helps set you up for success."
— Book reviewer
Another book by Doug Fleener
The Day Makes the Year (Makes a Life
A proven approach to achieving the success and life you desire and deserve in one day. The Day.
The Day Makes the Year (Makes a Life) provides a unique, powerful, and practical approach to achieving personal and professional success through maximizing single-day performance.
The book is a journey of redemption, personal growth, and leadership. He elegantly weaves personal anecdotes, historical insights, and practical wisdom to create a truly remarkable guide for anyone seeking to grow as a person and a leader." - Steve K.
Based on timeless principles and the author's personal transformation from drug addict to CEO, this book provides a clear roadmap to refining your daily habits and mindset.
By applying the principles and practical success practices, you can make each day a stepping stone to extraordinary results. Whether you seek professional advancement, life balance, or personal fulfillment, you hold the power to create your future one day at a time.
