Fresh perspective. Real world solutions. Proven results.
Doug Fleener, the former director for retail for Bose Corporation, is a retail and customer experience expert and business contrarian known for bringing fresh thinking and powerful ideas to his consulting clients, and in his engaging and entertaining keynotes and workshops

His expertise has been cited in over 300 newspapers and magazines, including Entrepreneur, Money, Shopping Centers Today, Wired, The New York Times, and The Wall Street Journal. 

Fleener's quick wit, and passion for people and  the customer experience, make him not just a crowd pleaser but  an incredible motivator. Fleener encourages people to take positive action and deliver extraordinary experiences to customers and employees alike.

"Doug is entertaining, engaging, but more important delivers original content that will immediately impact your business."

"You were really a hit at the convention, and people are still referring to your comments. As a result we'd like to have you back again next year." - Linda Peebles, Learning Express
"WOW. You were awesome. Your words of wisdom on leading and managing store teams was exactly what our managers needed." - Laura Young, Brighton

"Our sales are up 21% this year, and I attribute this to you and the direction you gave me.. Thank you for the great advice." -  Sarah B. Cedar Chest

 Five things to know about Doug Fleener

1. As a professional speaker, Fleener has spoken over 100 times a year for more than a decade

2. Over 85% of Doug’s engagements are referrals or repeat clients.

3. Fleener is the author of the book, The Profitable Retailer, and publishes a popular blog, The Retail Contrarian.

4. Noted areas of expertise include customer experience, specialty retail, daily leadership and coaching, business simplicity, sales leadership, and revenue growth.

5. Doug lives outside Boston with his family where in his spare time he likes to barbeque while listening to Jimmy Buffett. 

Fleener's Viewpoint and Resources

Most recent tweets

Recent post from Fleener's blog
The Retail Contrarian

Positive expectations, actions, and results
The other day I was talking with a manager about her store’s sales. She’s struggling to get her staff to execute at the level she wants and needs them to achieve.  Read more

For the staff: Similarities on dating and the customer experience
There are a lot of similarities between dating and delivering a memorable and effective customer experience. Here are few things that would make them both go well. Read more

How to develop your leaders while you're on vacation
Your vacation is a perfect opportunity for your management team to develop their leadership skills. You want your leaders to do more than "hold down the fort."  Read more

Five tips for better interviewing

The little things we do or don't do when interviewing can make a big difference. Here are some tips and reminders for improving your interviewing skills. Read more

Liberty, Choices, and Explosive Sales Growth
Choices make for a great customer experience and higher sales. Here are three ways you can use choice this Fourth of July weekend (and beyond) to create explosive sales growth. Read more

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Fleener in the News

Jeweller Magazine
10 tips for motivating jewellery staff link

Gap closing stores link

Luxury Daily
Ferrari adds entertainment value to new Milan store link

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